Launch pricing: $499/mo for the first 25 dealers — locked in for life.
Boat Push · Inventory Syndication

List once.
Push everywhere.

One inventory feed from HelmDMS pushes your boats to Boat Trader, YachtWorld, Boats.com, and your dealer Facebook page — automatically. Update the price once; every listing on every channel updates within minutes. Mark sold; it's pulled everywhere.

The whole Boats Group network through one feed.

HelmDMS connects directly to the Boats Group dealer feed pipeline. One properly-formatted XML feed from your DMS reaches all three Boats Group properties simultaneously: Boat Trader, YachtWorld, and Boats.com.

Channel

Boat Trader

Full feed — photos, specs, asking price, dealer branding. Updates within minutes of a change in HelmDMS.

Channel

YachtWorld

Broker-style listing format. Same feed serves YachtWorld and Boats.com — no duplicate setup or duplicate maintenance.

Channel

Boats.com

Reaches the boats.com audience directly, separate listing from YachtWorld but same upstream feed.

Channel

Facebook page (organic)

Auto-post to your dealership's Facebook page when boats list, drop in price, or sell. Photo carousels, smart scheduling, comment routing.

Channel

Your dealer site

HelmDMS includes your branded dealer website — inventory is always live from the DMS, no separate sync.

More on request

Any channel with a feed spec

If a channel publishes a dealer feed format, we'll wire it up during your onboarding — at no charge for founding dealers.

How dealer inventory syndication actually works

Most marine dealers list the same boat on three to five places: their own site, Boat Trader, YachtWorld or Boats.com, Facebook Marketplace, sometimes Craigslist. Each one needs photos, specs, asking price, a description. Each one becomes its own little maintenance job. Drop the price on Boat Trader; remember to update it on YachtWorld; forget about your own site; sell the boat; remember to pull it from Facebook two weeks later.

Boat Push fixes this by making HelmDMS the single source of truth. Your boat record lives in the DMS — one record, one set of photos, one asking price. HelmDMS generates a properly-formatted feed that goes to every channel. Update the DMS once; the feed updates; every channel updates within minutes.

What actually goes through the feed

What your competitors do today

Most marine dealer software treats channel syndication as an add-on or a partner integration. Lightspeed EVO routes you to a third-party tool. Blackpurl does the same. DealerVu offers it at the enterprise tier. The result is dealers using a separate $99–$300/mo syndication tool to copy data from their DMS into a feed format. Boat Push removes that step — and that bill — by being native to the DMS.

Sold-out and removal handling

Mark a boat sold in HelmDMS. The next feed cycle removes it from every channel automatically. No more sold boats showing on Boat Trader for three weeks because someone forgot to log into the dashboard. Optionally, HelmDMS can fire a "Just Sold — congrats to the new owner" post on your Facebook page when a deal closes — social proof + page activity at no effort.

Lead reporting

Every inquiry routes back to HelmDMS, tagged by channel. Reporting shows you which channel actually generates leads that close vs which is just chewing your monthly subscription. Boat Trader's $899/mo Pro listing doing nothing? You'll see it. Facebook organic posts pulling more leads than expected? You'll see that too.

Setup and rollout

Boat Push setup is part of HelmDMS onboarding. We register your dealership with Boats Group as a feed provider, validate your first feed against their schema, push it to their drop zone, and verify listings appear correctly. Your existing Boat Trader / YachtWorld / Boats.com dealer subscriptions stay in place — Boat Push works alongside them, replacing the manual upload step.

What's included in the $499/mo

Boat Push is included with every HelmDMS subscription. No per-listing fee. No extra feed bill. Channel placement fees (the subscription you already pay Boat Trader, YachtWorld, etc. for being a listed dealer) stay where they are — they're between you and the channel. Boat Push is just the syndication mechanism.

See the full Boat Push feature breakdown →

Stop re-listing the same boat eight times.

Boat Push is included with HelmDMS. $200 refundable deposit reserves a founding-dealer slot — locks in $499/mo for life.

Reserve your slot — $200 →